Product Design
Make users genuinely happy with insight-driven design that works.
User Flows
User flows are a fast and low-cost way to map out the screens and actions a user will take when navigating your app. They’re are a great tool for visualizing everything you need your product to do without any of the distraction of UI elements and without any of the cost of actually coding something. Our team will create user flows before creating higher-fidelity artifacts like wireframes or prototypes so that we can clarify use cases and prioritize features that will add the most value for your business and customers.
Benefits of user flows:
- Iterate and test out multiple interactions before committing to a direction.
- Streamline design and development by visualizing every screen and action in one diagram.
- Provide a more accurate translation of design into functional features and reduce the chances of misinterpretation during the development phase.
- Easily visualize which features will likely take the most resources, making it easier to prioritize the next phase of development.
What to Expect
The goal of creating user flows is to craft a shared vision for your end-to-end customer experience. Typically our team will leverage information from a discovery workshop or kickoff meeting to understand your product use cases and feature requirements. Once we know who your users are and which features we need to design and build, a member of our design team will create the user flows in a Figjam or Whimsical file. Once we’ve created the first version, we’ll typically send you a loom video for review or schedule a meeting to address any questions you might have. We’ll then work with you and our strategy team to prioritize features and create a roadmap for design and development.
How It Works
Milestones
- Kickoff Meeting: we’ll discuss your product vision and feature requirements
- Diagram Review
- Iteration & Prioritization: we’ll often refine the user flows and use the final version to prioritize which screens we will design
Deliverables
- User flow diagram (typically a Figjam or Whimsical file)
- A loom walkthrough of the flows
- Recordings of any meetings or sessions
Our Design Services
Workshops
Uncover new insights, explore the problem you’re trying to solve, and generate ideas together.
User Flows
Outline the core screens, features, and functionality for all of your users before considering layout.
Prototypes
Create something that feels like the real deal before investing time and money into development.
UX Audits
Identify the top usability issues in an existing app and create a plan for how to address them.
User Interviews
Understand your customers and make sure you’re building a solution that meets their needs.
Usability Testing
Get your prototype in front of users with realistic scenarios to see where they get stuck.
Product Design
Make users genuinely happy with insight-driven design that works.
Wireframes
Iterate quickly, explore foundational UX ideas, and make good decisions about what matters most.
Design Concepts
Brainstorm and visualize multiple visual identities before committing to a given direction.
UI design
Refine the experience of your product by applying a visual identity that delights your customers.
Style Guides
Document your visual identity with styles and components that you can reference and reuse.